Apple has revealed it is investing heavily
in autonomous vehicles in a letter asking the US government to make it easier
to develop self driving cars. The company is excited about the potential of automated
systems in many areas, including transportation. Apple looks forward to collaborating
with NHTSA and other stakeholders so that the significant societal benefits or
automated vehicles can be realized responsibly, and expeditiously. Apple issued
the letter because it is “investing heavily in machine learning and autonomous
systems. Rumors about Apple’s ambitions in the sector have circulated for
years. The company has a separate organization called ‘Project Titan’ that is
developing automotive projects. However, in early September, The New York Times
reported that the group had narrowed its ambitions. Instead of designing and
producing a complete self-driving car, the group will now concentrate on
developing underlying technologies for autonomous vehicles. In its letter,
Apple urges the NHTSA no to penalize new participants in the sector by
restricting the testing of cars under development on public roads, for which
established automakers generally have exemptions. Most major auto manufacturers
and many tech groups are currently developing autonomous vehicles, considered
to be the future of the automobile, along with electric power, with first
production models promised for around 2020.
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